Defence Marketing & Media
that gets you shortlisted
For primes, SMEs and dual-use technology suppliers across the UK defence supply chain. One team for marketing strategy, design, digital marketing and media production that already understands clearance, frameworks and procurement.
Armed Forces Covenantsignatory
A few of the defence businesses we’re set up to help.
What defence businesses come to us with
Pick the one that sounds most like you.
Brand, content and social strategy that puts you in front of the primes, buyers and procurement teams who matter, and keeps you there.
A site built to turn technical visitors into enquiries, found in search for the capability you supply, with results tracked.
Clear, well-designed capability documents, graphics and animation that make your offer easy to understand.
Stand graphics, film and follow-up campaigns planned together, so conversations at the show turn into enquiries afterwards.
Branding and design with the same rigour you bring to how you operate.
A launch plan with the film, 3D, website and social content to match, so buyers take it seriously from day one.
3D animation and properly produced footage of approved material, planned around what can legitimately be shown.
A clear plan, then one team to deliver it, so marketing happens without taking over your week.
Everything under one brief
Four service groups, each run by specialists, all working to the same brief and reporting to one point of contact.
Marketing Strategy
A marketing plan for reaching the primes, buyers and procurement teams that matter, and getting onto their shortlists.
Media Production
Capability filmed and photographed properly, on land, at sea and in the air, with 3D animation for what can’t be shown.
Digital Marketing
A website and search presence that procurement teams find and trust, with every enquiry tracked.
Design
Branding, capability documents, brochures and trade show graphics with the rigour you bring to your work.
Where your brief goes
With a typical agency, your brief is passed along and handled by whoever is in-house. With 50DEGREES, one lead who knows defence puts it in front of the right specialist for each job.
Why specialists beat generalistsYou brief a lead who knows your industry.
Why defence businesses choose us
We know defence
Founded by a former Royal Navy Marine Engineer Officer, with a team that includes technical specialists and ex-military. Clearance, classification and procurement don’t need explaining.
Meet the teamOne brief, one team
Strategy, design, digital marketing and media production planned together, with one point of contact from first call to sign-off.
How a project runsResults you can point to
Work measured by the enquiries it brings in, with the results reported back to you.
See all our work50DEGREES was founded by Jack Abbiss after eight years as a Royal Navy Marine Engineer Officer, so the defence world is familiar ground, not something to learn on your budget.
Results you can point to
Defence · MaritimeDefence & Maritime Engineering Brand Relaunch
Defence · MaritimeUnderwater Technology Brand Launch
Defence · MaritimeEvent Film for the First Steel Cut on RFA Resurgent
Defence3D Animation for a Counter-Drone Missile
Defence · MaritimeProduct Launch Film for an Underwater Robot
DefenceProduct Film for a Military Folding Stretcher
Defence · TechnologyCompany Overview Film for a Satellite Manufacturer
ManufacturingBrand Enhancements for International Security Manufacturer
“50DEGREES have done a great job of refreshing our brand, creating a brilliant website, and providing solid overall support. Highly recommended!”
Steve Randall, ECS Special Projects · Google review
Primes, SMEs and dual-use technology suppliers across the UK defence supply chain.
Yes. Marketing won’t replace a strong bid, but it makes sure the primes and buyers assessing it already know your name, understand your capability and can find the evidence they need on your website, in your capability documents and in search.
No. You can start with one piece of work, such as a film or a new website, or bring us the whole plan. Either way you keep one point of contact, and each piece is made to fit with the rest.
Yes. 3D animation lets you show a concept, system or capability without disclosing anything sensitive. We plan every shoot and animation around what can legitimately be shown.
Yes. We build websites, run search engine optimisation and email, and report on enquiries for aerospace and defence businesses, from primes to SME suppliers.
With a free discovery call. We talk through what you’re working towards, what’s getting in the way and what a sensible first step would be, then follow up with a clear proposal.
