Brand Enhancements for International Security Manufacturer
Developing a modern, bilingual website and professional media assets for Colourvoid, enhancing client satisfaction and expanding their market reach internationally.
ColourvoidRefreshing an Outdated Online Presence and Expanding into New Markets Worldwide
Colourvoid’s outdated website was not effectively representing their brand or supporting their expansion into new markets, particularly in Portuguese-speaking regions.
Outdated Online Presence
Colourvoid’s existing website did not reflect the high standard of their services, making it difficult for prospective clients to understand the quality and scope of what they offer.
Lack of Comprehensive Information
The website lacked detailed information about their products and services, which was crucial for informing and attracting clients.
Market Expansion
As Colourvoid aimed to enter the Brazilian market, they needed a website that could effectively communicate with Portuguese-speaking clients and showcase their services in a new market.
Developing a Modern, Bilingual Website and Professional Media Assets
We created a sleek, bilingual website that catered to both English and Portuguese-speaking clients. Additionally, we produced high-quality photos and videos to showcase Colourvoid’s products and capabilities.
Website Development
Created a new, modern website that was visually appealing, user-friendly, and information-rich. The website featured a comprehensive structure that made it easy for visitors to find detailed information about Colourvoid’s services.
Media Assets
Produced high-quality video and photography to visually represent the company’s offerings. This included concise videos that showcased their products and services, helping to convey the quality and professionalism of their work.
Translation Services
Employed professional translators to ensure accurate and effective translation of the website content into Portuguese. This helped bridge the gap between English-speaking and Portuguese-speaking markets, allowing Colourvoid to effectively communicate with a broader audience.
Watch the work
A Bilingual Website That Opened the Brazilian Market
The bilingual site was built to open the Brazilian market. It has, and Colourvoid asked that the figures stay private.
Bilingual Website Launched
An English and Portuguese website, professionally translated, so prospective clients in Brazil read about the products in their own language.
Brazilian Market Opened
The site gave Colourvoid a presence it could put in front of Portuguese-speaking buyers, and the business is now trading there. The figures are confidential at the client’s request.
Product Video and Photography
Short product videos and photography on the site show the security products working, so visitors in either language get the same understanding of what Colourvoid makes.
Useful lessons for businesses
Effective Use of Video
High-quality video assets that concisely convey the company’s offerings are crucial for increasing engagement and interest. Videos can quickly and effectively communicate the value of services.
Comprehensive and Clean Design
A well-designed, easy-to-navigate website is essential for maintaining high engagement rates and ensuring visitors find the information they need. Clear call-to-actions help guide prospective clients to take desired actions.
Accurate Translation
Proper translation for target markets is vital. Using professional translators ensures that content is accurate and effectively communicates the intended message, avoiding the pitfalls of automated translation services.
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A marketing and media studio for defence, maritime, engineering and technology businesses. One lead, a team of specialists, and a brief you only give once.
More manufacturing work About 50DEGREESYour first call is with Jack Abbiss, founder of 50DEGREES and a former Royal Navy Marine Engineer Officer. He stays your point of contact from brief to sign-off.
